2025 Cowboys and 2025 Bears Manual Bundle

Bundle the 2025 Cowboys and 2025 Bears Manuals together to save $ off Amazon pricing. 

This 514 page manual provides the most comprehensive breakdown of Ben Johnson's offense (or any NFL offense) that you can get your hands on. The book is sectioned out by individual concept and provides detail one step further than a playbook. The best coaches of all levels have been stealing from Ben Johnson the last few seasons. His offense translates to all levels of the game (high school, college). He features a balanced attack that is constantly hunting explosive play opportunities.

The success of the offense starts with the development of Caleb Williams. When Johnson was hired in January of 2025, Williams was a raw talent starving for quality coaching. Ben Johnson challenged Williams, and didn’t simply build a few plays “around his skillset” like we see for so many young quarterbacks. This aided Williams’ development as the season went along, and allowed the Bears to attack any coverage structure they faced. Williams grew in both the drop back and play action categories of pass concepts.

The run game was the center piece of the offense during the middle of the season when the Bears started to show sustained success. The Bears ended the season 4th in the NFL in EPA/rush (Sumer Sports). Their run game centered around endless Outside Zone variations that allowed the offensive line to create quality angles. The run game is multiple, similar to Johnson’s philosophy in Detroit.

Ben Johnson is the best situational play caller in the NFL. His short yardage and red zone menus give the Bears an edge every Sunday. His willingness to design creative runs on 3rd downs takes pressure off the quarterback and offensive line when defenses are pinning their ears back.

Brian Schottenheimer and the Cowboys coaching staff blend old school West Coast concepts into the modern NFL. The design of their pass game resembled a modern take on the classics, and propelled Dak Prescott an the rest of the offense to lead the NFL in scoring in 2025.

The Cowboys stand out with their design and execution of the three-step game. A lost art in the modern NFL that Schottenheimer leans into, takes advantage of defenses that don’t see as much of it on their schedules. This book spends six sections covering the Cowboys’ top 3-step concepts.

The Cowboys feature the Four Vertical family and the Middle Read concept as two of their most efficient ways to push the ball downfield in their 5-step inventory. Four Vertical sis often thought of as more of a college or high school pass concept, but the Cowboys show how it can be applied on Sundays to average over 10 yards per attempt with.

The 7-step family of concepts incorporate some unique protection solutions. The best play callers in the NFL are on the cutting edge for handling all of the exotic pressure fronts and paths from defenses. I highlight all of the best examples from the Cowboys 2025 season.

The run game is dynamic, featuring Inside Zone, Power, and Counter as the core runs from endless formations and personnel groupings.